Woodpecker started in 2019 with the sheer passion of fashion icon Will Poho (also Moose Knuckles founder) to give consumers high-end Canadian Parkas made with cruelty-free and bio-based Sustans® used in winter-proof coats for heat preservation in the world.
The major features for these bio-based coats weigh in with moisture-resistant, lightweight, breathable, and cruelty-free material giving you utmost care and enjoyment in the winter season. They are not just the features but the philosophy behind the high-end Parkas, giving you comfort and heat on the long and windy winter nights.
Woodpecker will surely give you a collection where diversity makes the world a magical place, considering every size, shape, color, and gender.
In the Press:
A brand is famous in the press news if it has the dimension which gives consumers something extra, something desirable, and something to cheer about! The same is the case with Woodpecker when it makes its mark in the news of Divine Magazine fashion section with the headline "Behind the Seams with Woodpecker's Will Poho" on October 13, 2020. The cover clearly states that the founder does not want the brand everywhere; instead, he has targeted a select audience where branding is fun and designs are solid.
The famous daily newspaper Vancouver Sun reported Woodpecker under the heading of "Style Q&A: Woodpecker founder aims to offer cruelty-free parkas for Canadian level cold" on January 22, 2020, mentioning the brand to be made with primarily plant-based material.
Woodpecker x D'Snow: An Artistic Combination
Woodpecker x D'Snow Launch Collection is based on seven color combinations and designs custom-built according to your size specifications. The hand-painted coats delivered in custom Plexiglass boxes are pleasing to the eye, increasing its appeal to the consumers who want exclusive Parka coats with adorable colorful designs.
Diogo Snow, a.k.a D'Snow, is a design artist who creates signature style abstract art. He is a well-known guy in the celebrity circle with a clientele comprises of Drake and Justin Bieber, upscaling his art from Miami to Toronto.
Tops and Bottoms USA is an upscale retailer and reseller with some of the best apparel, accessories, and footwear lines. It houses many well-known international brands and is considered an online fashion house, caring for the US consumers in sportswear, outerwear, and streetwear collection for men, women, and kids.
Your search for the best Coats and Jackets with exclusive designs and fashionable colors is here. Although, Woodpecker offers three different stylish Parka and Bomber Coats consisting of Short Length, Medium Length, and Long Length, the collection we have consisted of the following:
- Women's Bumnester ¾ Coat in black color with bear logo
- Women's Bumnester ¾ Bomber Jacket in navy color with raccoon logo
- Men's Bumnester ¾ Coat in black color with a wolf logo
The Woodpecker Team:
Will Poho created the Parka and Bomber coats and jackets with shiny insulating material giving warmth to the selected target audience who desire cruelty-free, plant-based material with no fur. To augment the appeal of the holiday/winter coats, the designer agrees to implant metal objects appearing on the left sleeve with animal team comprises of the following:
🗸 The Beaver:
The Beaver is considered a workaholic of the animal crew, inspiring consumers who believe hard work, diligence, order, and structure are their primary work-life goals.
🗸 The Rooster:
Waking up early and getting the job done is the inspiration we take from the rooster. Considers a never say die attitude and believes in your abilities.
🗸 The Wolf:
The wolf's beating heart and quick mind remind us of the passion and intensity of life's journey.
🗸 The Bear:
The laidback approach and philosophy of bear life take us towards a journey where life is a marathon, not a sprint.
🗸 The Racoon:
Get out of the tricky situations of life, like the Racoon.