It was founded in 1978 by Australian surfer Brian Smith and Doug Jensen in Santa Monica, California. Smith actualized that sheepskin boots weren't available in the United States like in Australia. This triggered an idea inside Brian Smith's mind to create UGG. Until 1994, southern Orange County represented the hub of most sales for UGG, as 80 percent were from the area. But international attention gathered momentum after the U.S. Olympic team wore UGG in the 1994 Winter Olympics. In 1995 Ugg Holdings was sold to another U.S. company called Deckers Outdoor Corporation.
According to retailers, it was not just the look of the footwear that allured the customers but also their Australian roots, as Australia and its products were extremely popular then.
Since appearing on Oprah Winfrey in 2003, they have been seen as stylish when she purchased more than 350 shoes for her staff and audience.
Ugg is famous because they can produce boots, slippers, and slides that make the company proud—crafted as a timeless product with formed and functional designs and bold, provocative ideas.
Ugg is also renowned for its quality, as they produce pieces made from the finest materials and fueled by innovation.
Ugg inspires effortless style, unconventional attitudes, and the pursuit of authenticity as they are to create a community that is full of empathy and optimism.
Ugg slippers provide all-encompassing comfort. They make the feet feel good with a foam footbed.
Ugg slides are light and comfortable, making the foot breathe easier when it is hot.
Ugg slippers provide comfort and warmth. They have appropriate soles and arch support. They are easy to wash and water resistant. They are all made from antibacterial fabric.
Ugg boots are natural insulators that keep your feet feeling cool in summer and warm in winter. Sheepskin absorbs any excess moisture without delay, so wearing Ugg boots will keep the feet dry in all weather.